The mobile augmented reality space has really been heating up lately (check out our recent feature on the top 6 AR apps). Today one of the front-runners, Austrian software company Mobilizy, launched a new version of their mobile augmented reality browser Wikitude for GoogleGoogle’s AndroidAndroid platform. For those unfamiliar with the concept, augmented reality refers to the sci-fi-like display of real time digital data superimposed on top of the world around you, typically via your mobile phone’s camera. You point the camera at an object or location and get a resulting display of information related to those things or places. The most interesting update to Mobilizy’s mobile augmented reality offering is the relaunch and full integration of the Wikitude.me platform with the browser. Wikitude.me is a socially-aware geotagging site where you can log in with an existing FacebookFacebook, TwitterTwitter, Google or YahooYahoo! account and add location-based information that other users will be able to access later at that same spot… Read on at mashable.com
A week and a half ago, we highlighted numbers from StatCounter that demonstrated that GoogleGoogle was losing market share to BingBing. This made sense: Bingis a new search engine with heavy marketing and compelling features. Numbers released by Nielsen tell a similar story: while Googlegrew from June to July, it still lost market share to its competitors – from 66.1% in June to 64.8% in July, a 1.3 percentage point drop. However, a closer look at the numbers reveals that Bing wasn’t the primary culprit – it was Yahoo which stole Google’s market share… Read on at mashale.com
The site, called Know Your Mojo, is a promotion for the new Yahoo homepage: once you’ve received the result, you also receive ideas for new content to add to your personalized Yahoo homepage. The full result set is: Headliner – Crowd Pleaser – Cheerleader – B.F.F. – Party Animal – Private Eye – Concierge – Word Whiz – Lone Wolf – Name Dropper – Matchmaker – Wall Flower – Novelist – Shadow – Scenester – Tweethead
What kind of TwitterTwitter user are you? Let us know your result in the comments.
Yahoo’s social bookmarking service DeliciousDelicious launched a new home page this morning, combining recent tagging activity and cross-referenced links on TwitterTwitter to deliver what it calls the hottest news from around the web in real time. While the exact formula behind the front page remains unclear, its contents are clearly changing minute by minute. It’s something the site probably should have done awhile ago and if done correctly could make other services, like DiggDigg, look all the more behind the times. The move could also help Delicious survive the coming Yahoo Search purge at the hands of BingBing… Read on at ReadWriteWeb.com
Yesterday, Yahoo and Microsoft finally announced the big deal that would transform their “search platforms into a market competitor.” Microsoft will power Yahoo Search, while Yahoo gets a revenue sharing agreement. How did Wall Street react? While Microsoft investors and shareholders had a mildly positive reaction to the deal, Yahoo shares sunk. By billions of dollars. We were hoping that Microsoft CEO Steve Ballmer would have something interesting to say about the market’s reaction to the search deal. And once again, he does not fail us. At a meeting with industry analysts this morning, Microsoft’s leader described the negative reaction of Yahoo investors to the deal with three words: “Nobody gets it.”Read on at Mashable.com
It’s official: Yahoo is dumping its own search technology in favor of Microsoft’s BingBing. Although searches conducted on Yahoo will still have the company’s branding and interface, for at least the next decade, the results will be based on Bing’s algorithms. However, this isn’t the first time in Yahoo’s 15 year history that it has ceded its search business to a competitor. From 2000 to 2004, Yahoo search results were powered by a relatively new up-and-comer: GoogleGoogle. That deal allowed Google to grab enormous marketshare in terms of search volume, even if the search results themselves were showing up on Yahoo’s site. When Yahoo dumped Google in favor of its own search technology in 2004, they estimated that they’d instantly have grabbed back better than 50 percent of the search market… Read on at Mashable.com
A few months from now, Yahoo’s search engine will be “powered by BingBing.” After months of back and forth between Microsoft and Yahoo, the two companies finally announced a deal today that will bring Microsoft’s search engine to Yahoo’s properties, while Yahoo will become the sales force for both companies’ premium search advertisers. Barring any roadblocks from industry and government regulators, this deal will grant Microsoft an exclusive license to Yahoo’s core search technologies for 10 years. Yahoo expects that this deal will increase the company’s cash flow by about $275 million… Read on at ReadWriteWeb.com
As we first reported yesterday, Microsoft and Yahoo are on the verge of announcing a complicated search and search marketing alliance that will combine the no. 2 and no. 3 players in search into something that may have a chance of competing with GoogleGoogle (although combined they will still have less than half of Google’s 65% or so search market share). The deal will be announced shortly after signing, and could come as early as today (Wednesday). If the deal is completed it will close the 18-month long negotiation that began with a $45 billion merger offer on February 1, 2009. The details of the deal will determine the bump in Yahoo’s share price, something investors really desperately desire… Read on at TechCrunch.com
How would such a deal be structured? According to the report:
“Yahoo would be allowed to sell search ads on BingBing.com as well as its own site, giving it more search inventory to sell and making it a bigger player in the search sales front. It would also immediately be able to save millions by not having to maintain its own search infrastructure. The latest terms of the deal underscore Microsoft’s devotion to developing and owning technology vs. selling media.” Read on at Mashable.com
Think about it: GmailGmail and by extension Google Apps are core products for GoogleGoogle, which is in essence a search engine company. XoopitXoopit enhances the search functionality of their web-based e-mail service. You’d think it’s a no-brainer for Google to go after the startup if they knew its management and investors were open to a sale. And if the selling price was really only $20 million, it’s not the money that would make Google think twice… Read on at TechCrunch.com
The mobile augmented reality space has really been heating up lately (check out our recent feature on the top 6 AR apps). Today one of the front-runners, Austrian software company Mobilizy, launched a new version of their mobile augmented reality browser Wikitude for GoogleGoogle
’s AndroidAndroid
, TwitterTwitter
A week and a half ago, we highlighted numbers from StatCounter that demonstrated that 
