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MySpaceMySpace is close to acquiring popular social music service iLike, we’ve confirmed with multiple sources. The deal, which should close this week, will be MySpace’s first acquisition since new CEO Owen Van Natta took control of the company in April 2009. The price is “around $20 million.” iLike, which launched in late 2006, is a social music recommendation service that now has more than 50 million registered users. It tracks what you listen to and like and gives you recommendations on new music based on that data as well as what your friends are listening to. It is the top music application on FacebookFacebook, BeboBebo, Hi5Hi5 and just about every other social network other than MySpace, which has MySpace Music…
Read on at TechCrunch.com

Earlier this week I spoke with Erich Clementi, General Manager, Enterprise Initiatives (otherwise known as the head of IBM’s cloud computing efforts) about Big Blue’s cloud strategy. After we raked the computer and service provider over the coals earlier this year for talking about the cloud without offering substance, in June IBM finally unveiled part of its cloud plans. They revolve around providing workload-specific services via an IBM cloud, as a hosted cloud, or inside a company’s own data center. It kicked off its cloud rollout with a test and development service, and last month it announced an analytics offering. Clementi revealed that IBM won’t stop at workload-specific services, and will build a WebSphere platform-as-a-service offering for clients…
Read on at gigaom.com

I admit I’m a TwitterTwitter addict. I enjoy the flurry of tweets and the variety of information my followers share with me. But even though I like the variety, it’s still important for me to feel some sort of connection to the people and companies I follow. On the people side, the way I connect is by getting to know someone’s personality. It’s the same if I’m following a company. Where the person is offering personality, the company is successfully tweeting their corporate culture. But if all you’re doing is sending out auto-tweets, I’m not sure either of us is getting the full benefit of your presence on Twitter. Some people don’t like communicating with a company logo. But when a company offers a pleasant look and feel, and tweets out information of value to customers, then it is possible to connect with them. Here are 7 suggestions (along with some Twitter examples) for establishing a rock-solid corporate culture on Twitter:
# 1. Share Your History # 2. Talk Vision and Mission # 3. Reveal Industry Insights # 4. Recognize Employees # 5. Profile Customer Successes # 6. Be Responsive # 7. Ask Questions About the Future
Read on at Mashable.com

It is said that an economist is someone who sees something that works in practice and wonders whether it works in theory. TwitterTwitter clearly works in practice – and if you want practical advice, watch Laura Fitton’s Tech talk at Google, or read her Twitter for Dummies. I’ve learned a lot from talking to her and others about this phenomenon, and I wanted to write about some theories that help me understand it…
Read on at epeus.blogspot.com

In an unusually robust collaboration using Facebook Connect, the Huffington Post is launching a feature on Monday called “HuffPost Social News,” which lets readers create a personalized social networking-like news page on the Huffington Post itself. While the Huffington Post had already been using Facebook Connect since January–which allows readers of the site to log in using their FacebookFacebook identity to interact, which is mostly used to leave comments–this use essentially takes Facebook Connect and puts it on steroids. “We are looking at HuffPost Social News like a ‘digital water cooler,’ because we see news going in that direction,” said Huffington Post Editor-in-Chief and Co-founder Arianna Huffington, in an interview with me this weekend. “We did this, because we are interested in real identities having real conversations about news.” While the use of “social news” will be seen by some as simply a clever PR term, this kind of innovative deployment on the Huffington Post is actually a very big step for the site, especially as an opportunity to bind its readers to it more closely, presumably increasing engagement and traffic…
Read on at allthingsd.com

Many of you have likely read about the recent study that revealed that 40% of tweets are “pointless babble.” OK, there may be a place for such babble, but 40% is pretty high. It begets the question, “What then makes a quality tweet?” The answer to this, in fact, may determine the long-term success of TwitterTwitter. As a completely user-generated content website, the quality of its content is, well, up to us users. Sure, Twitter management can add or take away features and keep the site running, but whether a new user signs on to see pointless babble or quality content is solely and completely up to us! Below are my four categories in which most high quality tweets I read fall under. # 1. Informative - Helps us learn. . . # 2. Humorous - Makes us smile… # 3. Personal - Tells us something about the person… # 4. Inspiring - Helps us increase quality of our lives…
Read on at mashable.com